Vision

To be one of the top ten International brands in the world for family entertainment and cultural experiences by 2020.

Mission

To provide unique and memorable experiences that celebrate diverse cultures and deliver world-class entertainment at one destination in a safe environment

Values

–          Safety

We design and operate our park to the highest standards and best global practices to ensure the safety and security of all our stakeholders

–          Integrity

 We conduct our business with honesty, trust and transparency, while remaining fair and ethical in even the most difficult situations.

–          Innovation

 We focus on creativity to refresh the Park’s offer to ensure we remain unique.

–          Guest Orientation

We seek opportunities to offer memorable guest experiences that build trust and loyalty.

–          Commitment

 We believe commitment is an act, not a word.

–          Excellence

We put excellence at the centre of everything we do and invest every year to improve the quality of our infrastructure and services, while remaining competitive in the market.